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Trends in social media infographic10/6/2023 Now that the average American is watching 80 minutes of TikTok every day, business leaders realize that it’s no longer “emerging”. When TikTok was still an emerging platform, it made sense for businesses to task video creation duties as an additional responsibility to their social media team. Businesses will put more money behind video productionĪt this point, it’s safe to say that video isn’t going anywhere. Brainstorm how you might address those using a TikTok or Instagram Reel. Comb through your FAQs and inbound social messages to find questions or discussion topics. No wonder educational content is on most marketers’ minds when partnering with creators.īrand Takeaway: This is your opportunity to demystify a common industry misconception or provide the perfect life hack featuring your product. Short-form video’s rise in popularity fosters the perfect conditions for fun facts, tutorials and explainers to thrive on social. Their content strikes a balance between jokes about relatable financial woes and seriously helpful tips on money you’ve got randos blowing up your phone, watch this and stay tuned for part 2️⃣ #holidayscams #scamalerts #part1 To find out what we mean, turn to Chime’s TikTok account. Last year, brands in the fintech space found massive success in creating thoughtful, save-worthy content. In 2023, everyone will get in on the fun. A few select industries have tapped into the value of creating entertaining, informative content. We’ll see exciting metaverse brand activationsĮdutainment isn’t just for kids anymore. Social commerce will get up and dust itself off Social and legal will be the strategic duo no one saw coming Social customer care will become a vehicle for surprise and delight marketing How brands talk about sustainability will change Employee advocacy will be the social media trend to talk about The creator economy will continue to blossom Businesses will experiment with emerging (and re-emerging) networks BeReal will be a turning point for brands Businesses will put more money behind video production In this article, we’ll cover the need-to-know stats driving new social media trends forward in 2023. If you’re a part of the 60% of organizations that rely on social data daily, you’re already halfway there. We’re talking about what’s driving audience behavioral patterns and where your brand fits in the mix. We’re not talking about which TikTok audios will blow up in a few months. All you need is data.Ĭombining performance and consumer preference data can create a vivid picture of the year ahead. To read more about the direction that I believe the internet and social media are heading towards check out my article, “ The Future of Information Sharing Through Social Media and Why Everyone Benefits“.You don’t need to be a fortune teller to guess which social media trends are poised to take off in 2023. These two methods of interent use will eventually become one in the same and our online experience will revolve around our social networks, our online tendencies and the online tendencies of our friends and people we trust. Our online experience will eventually be completely guided through the use of social media and it will be increasingly hard to separate general online usage statistics from social media usage statistics. I expect all of the statistics related to social media to increase in coming years. It tells us which countries have the most internet users, what percentage of the total population of those countries is using the internet, how much time is spent on Facebook and other interesting statistics on how users spend their time on the internet.īased on these 4 infographics we can see that internet usage is unbelievable prevalent in today’s World, especially the use of social media. The first infographic is rather general but presents us with some very interesting information. The infographics were originally posted on and give us a very good perspective on how many people are using the internet, what they’re doing when they use the interent and just how massive the internet actually is. I was surfing the web the other day and I stumbled upon 4 very interesting infographics related to internet use. It very interesting to watch our digital futures unfold and based on statistics from multiple sources we can gain a pretty clear perspective of who is using the internet and what they’re doing when they use the internet. We, as a world, are more closely connected to each other and other countries as we ever have been. This article contains 4 very interesting infographics related to online, trends, internet use and social media statistics.Īs the amount of people in the World continues to grow, so the does the amount of people accessing the internet each day.
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